Case Study: Revolutionizing Poultry Management with PakPoultry.pk

Client Overview

PakPoultry.pk is a digital platform that serves thousands of poultry traders, farmers, and retailers across Pakistan. Their goal is to ensure fair and transparent market transactions by providing up-to-date poultry pricing data, accessible to users in real-time.

The Challenge

In the fast-paced poultry market, timely and accurate price updates are essential. PakPoultry.pk faced serious hurdles with the existing manual methods:

• Delayed & Inconsistent Pricing: Prices were often shared via phone calls, WhatsApp, or social media — leading to misinformation.
• Manual Data Collection: Gathering rates for chicks, eggs, broilers, and farms was labor-intensive and error-prone.
• Limited Reach: Difficulty delivering targeted price updates by city or region.

They needed a fully automated, scalable system to collect accurate market data and instantly deliver it to thousands of subscribers.

Our Solution: End-to-End Poultry Pricing Automation

GladBit designed and implemented a robust automation pipeline tailored to the needs of PakPoultry.pk. The solution included:

• 📲 Personalized SMS Alerts: Subscribers receive customized price updates based on their city and selected poultry category.
• 🔄 Automated Data Collection: Rates are automatically scraped from trusted sources and formatted into a unified structure.
• 🧾 Dynamic Rate Lists: Daily pricing is published in real-time on the website and shared to their official Facebook page.
• 🛠 Admin Panel: A powerful dashboard for monitoring users, managing servers, and manually adjusting pricing when needed.

Results & Impact

• 90%+ Time Savings: Daily data operations now run automatically without manual intervention.
• Scalable Delivery: Thousands of SMS subscribers receive timely and accurate pricing updates every day.
• Industry Trust: PakPoultry.pk built a reputation for reliable and transparent poultry pricing.
• Enhanced Social Reach: Automatic publishing to Facebook increased brand visibility and user engagement.
• Easy Expansion: New regions and alert types can be onboarded in minutes, enabling continuous growth.

With this fully automated system, PakPoultry.pk has modernized poultry rate distribution—turning a daily manual burden into a real-time, scalable advantage that keeps traders informed and competitive.