Case Study: Optimizing eCommerce Performance – End-to-End Development for NetSites USA

Client Overview

NetSites USA is a trusted eCommerce business specializing in manufacturing and selling car seats across the United States. With a large national customer base and over 69 state-focused marketing sites, they required a comprehensive digital infrastructure to support operations, marketing, and growth.

The Challenge

As their online presence expanded, NetSites USA encountered several challenges:

• Platform performance issues were limiting the ability to scale smoothly with increasing orders.
• Managing 69+ marketing sites became time-consuming and prone to inconsistencies.
• Manual inventory updates created delays and the risk of fulfillment errors.
• The in-house team lacked the bandwidth to maintain infrastructure, slowing down innovation and marketing execution.

NetSites USA needed a strategic tech partner to modernize their systems and fully handle technical operations.

Our Solution: Full-Spectrum eCommerce Development

GladBit delivered an end-to-end technical solution that addressed both performance and scalability:

eCommerce Platform Development

• Order Management System: Streamlined workflows for order processing, fulfillment, and customer service.
• Customer Management: Role-based user control improved usability and platform security.
• Payment Gateway Integration: Added trusted gateways for faster, secure checkouts.
• Bulk Inventory Management: Automated catalog updates reduced manual work and errors.

Sister Sites Expansion & Maintenance

• SEO-Focused Local Pages: Targeted individual states to boost organic visibility.
• Regular Content Updates: Maintained consistent messaging across all 69+ sites.
• Responsive & Fast: Continuous optimization for speed and mobile-friendliness.

Hosting & Server Management

• Self-Hosted WHM/cPanel Management: Full control and configuration for all domains.
• Security & Optimization: Regular performance tuning, backups, and hardening.
• 99.9% Uptime: Ensured high availability, even during seasonal demand surges.

Results & Impact

• Scalability: Seamlessly expanded to all 50 states without performance drops.
• Process Automation: Reduced manual workload and eliminated common inventory errors.
• Increased Sales: Enhanced UX and optimized checkout flow led to higher conversion rates.
• Infrastructure Reliability: The GladBit team ensured peak performance while allowing internal teams to focus on strategic growth.

NetSites USA now benefits from a modernized, fully-automated digital ecosystem—capable of handling high volumes and delivering a consistent experience across all their online properties.