Case Study: Optimizing eCommerce Performance – End-to-End Development for NetSites USA

Tailored digital solutions to optimize eCommerce performance and streamline operations across 69+ marketing websites.

The Client

NetSites USA is a well-established eCommerce business specializing in car seat manufacturing and sales across the United States. With a growing customer base and a wide reach, they needed a powerful digital solution that could not only manage their online store but also support their 69+ localized marketing websites across the country.

The Challenge

NetSites USA faced several critical challenges that needed immediate attention:

  • eCommerce platform performance needed a boost to handle growing orders and customers efficiently.
  • Managing dozens of sister marketing sites was becoming overwhelming, leading to content gaps, slow updates, and inconsistent user experiences.
  • Manual inventory and server management were creating delays and increasing the risk of errors.
  • The internal team needed a reliable tech partner to take full ownership of development, maintenance, and server performance to focus on business growth.

Our Solution & Results

GladBit provided an end-to-end solution for NetSites USA, optimizing their digital operations and supporting their long-term growth:

eCommerce Platform Development

  • Order Management System: Simplified order processing, tracking, and fulfillment for both customers and staff.
  • Customer Management: Organized user roles and permissions, improving service speed and security.
  • Payment Integration: Enabled smooth, secure checkouts with trusted payment gateways.
  • Bulk Inventory Management: Automated the update of large product catalogs, saving time and eliminating manual errors.

Sister Sites Expansion & Maintenance

  • SEO-focused Pages: Created new pages targeting local audiences in each state.
  • Regular Content Updates: Ensured consistent, relevant content across all sites.
  • Mobile-Friendly & Fast: Ongoing maintenance ensured all sites remained fast, mobile-friendly, and technically sound.

Hosting & Server Management

  • Server Management: Managed WHM/cPanel across all sites (self-hosted setup).
  • Server Optimization & Security: Regular optimization, backups, and security enhancements.
  • 99.9% Uptime: Ensured reliable performance during peak traffic.

The Results

  • Scalability: NetSites USA expanded their marketing presence across all 50 states without disruptions.
  • Automation: Routine processes were automated, reducing overhead and minimizing errors.
  • Sales Boost: The improved checkout process and user experience led to increased sales conversions.
  • Infrastructure Security: The infrastructure was secured, and the internal team could focus on business growth with maintenance handled by GladBit.